Press and Media
The social network
The Lawyers Weekly, April 1, 2011
By Christopher Guly.
“Sole practitioners and smaller firms have relied on word-of-mouth referrals because they started at a time when that was the primary way they got business. But when people of my generation, who grew up with the Internet and Facebook, get into practice and start utilizing those social media resources, they are going to take a huge market share away from practitioners not connected online.”
[Read article.]
The lowdown on lawyer referral services.
The Lawyers Weekly, June 27, 2008
By Arnold Ceballos
"Launched in 2002, her service has made over 50,000 referrals from around the world, according to Waddell....Participating lawyers are not required to report back... nor are they obligated to provide a free consultation."
[Read article.]
Online referral sites offer interactive way to promote practice
The Lawyers Weekly, March 25, 2005
By Oliver Bertin
"Waddell's service has proven popular among small and medium-sized law firms...(and) like most other referral services, LawyerLocate.ca is free for the client."
[Read article.]

Connecting with clients
National Magazine, March 2011
By Michael Rappaport.
"Unlike law societies' referral services, we don't require lawyers to give a half-hour free consultation or file a report with the law society after each consultation. We make it easy for both lawyers and clients."
[Read article.]
Going online to fill a niche
Rex Business Magazine, February/March 2008
By Deborah Birkett
"Business owners are holding onto the perception that Yellow Pages ads are enough. But people are doing their research - online - before they're hiring anybody."
[Read article.]
Other Print Media
Hockey tickets up for grabs at Redwood Shelter fundraiser
The Villager, December 9, 2005
By Lisa Rainford
"...(we) joined forces to raise funds for the womens' shelter, a safe haven for women and their children escaping domestic abuse...We decided we needed to do something for the community" said Waddell."
[Read article.]
The Best in The West - the complete list of your choices for all our neighourhood has to offer
The Parkdale Liberty, February/March 2006
Favourite Local Hero: Natalie Waddell of LawyerLocate.ca
[Read article.]

Leveraging the Internet to Find a Canadian Lawyer - Using LawyerLocate.ca
June 25, 2007
Mandie Crawford interviews Natalie Waddell of LawyerLocate.ca Inc. who shows us a brilliant alternative way to find a lawyer.


